Commercial audiovisual consulting and design-build for Omaha corporate offices, healthcare and campus spaces, hotels, and restaurants. We design the system, specify it, install it, and support it, working with your architect and general contractor from the drawings forward.
The pattern repeats on job after job. The architect puts screens on an elevation without knowing where the speakers go or how loud the room has to be. The IT group wants the simplest system that stays off their desk. Nobody asks the person who will run the space what it has to do. By the time somebody raises it, the walls are closed, the conduit is in the wrong place, and the fix is a change order. The system gets installed anyway, and then the staff cannot run it.
An AV consultant exists to stop that. We come onto the project as the audiovisual partner: the consult starts with your locations and what each room has to accomplish, we design around that answer, and we hand your architect and general contractor requirements they can build from. Then we install what we designed, commission it, train your people, and support it, so one company is accountable rather than a designer pointing at an installer. We have been doing this since 2008, and in Omaha most of that work is corporate, healthcare and campus space, and downtown hospitality.
What We Do Here
Every system is designed, installed, and supported by our own team in Omaha — never subcontracted.
01 / OMAHAAV consulting from an audio visual consultant who joins at the architectural phase, designs the technology into the plan and steers the project around your business outcome.
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02 / OMAHACommercial sound system design and installation: multi-zone audio engineered around how your space is used, wired and tuned on site, and supported as a partner.
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Design-build digital signage for hospitality and enterprise: commercial displays, content management, and installation that keeps your screens selling and current.
Digital Signage Services in Omahaarrow_forward
Commercial video walls across LED, LCD and Direct View. Designed, integrated, installed and supported by a national design-build AV integrator.
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Spaces we've wired across Omaha — each built and supported by the same local crew.
From Old Market restaurants and downtown conference floors to West Omaha office parks and the Iowa side of the river, we consult on audiovisual design across the Omaha metro, then install and support the systems we draw.
Long stretches of hard freeze and ice affect outdoor work and delivery windows, so outdoor mounting details get designed for the load and the install schedule carries slack through those months.
Summer humidity is hard on equipment closets, so we specify cooling that holds the AV room at or below 75 degrees, because a hot rack of amplifiers cooks itself and collects dust.
Hail and straight-line wind are real risks to anything mounted outside, so enclosure and mounting selection account for impact exposure rather than fair-weather conditions.
The outdoor season is short and commercially valuable, so patio audio and displays get weather-rated hardware on their own zone that is ready the week the weather turns.
How we work
There is no reason your technology partner is not at the architectural phase. By the time the venue is being built, the mark has already been missed.
A project a year out does not need a large upfront spend. It needs the technology requirements in the architectural plan, because you cannot submit a clean permit set or get an honest general contractor bid without them. Leave them out and the GC plays catch-up, which is where change orders and badly built infrastructure come from. Bring us in at the first floor plan and we model what the space needs, then send requirements back for the plan set so the GC bids against something complete. In Omaha that pays off twice, since a lot of the hospitality work sits in protected nineteenth-century brick and timber where there is no cavity to run cable and nothing to hide a pathway in. Projects engaged at the architectural phase see roughly 95% fewer change orders.
Most of what goes wrong later gets decided in a short window early on. The general contractor needs conduit sizing, pathway plans for open ceilings, blocking and backing behind every display, power for the rack, and cooling for the AV room. Getting that over early is the cheapest work on the job, and getting it late is the most expensive. The Omaha metro also crosses the Nebraska and Iowa state line, so an operator with rooms on both sides is working two separate approval paths, and we confirm which one applies per address. Winter is the other scheduling reality here, since deep freeze and ice push outdoor work and delivery windows, so the schedule carries slack through those months. Engineering and design run two to three weeks after contract, equipment lands at thirty to forty-five days, and a new build is nine to twelve months to opening.
What we consult on
Most of our Omaha consulting work sits in four places. The design question is different in each one, and the equipment list comes last.
Corporate teams usually arrive with a platform already chosen and a room size assumption that is wrong. Manufacturer marketing sells a system built for five people into a room that seats twenty, and everyone at the far end of the table spends a year being hard to understand on calls. Omaha carries a heavy concentration of insurance, financial services, and transportation headquarters, so the work here is often a boardroom, a training room, and a floor of conference rooms that all need to behave the same way. We design from the space instead: dimensions, acoustics, wall surfaces, what actually happens in the room, and which platforms your people and your clients use. Microsoft Teams Rooms, Zoom Rooms, and Google Meet each want something different from the hardware. Where an internal IT group owns the network, we work with them on it rather than around them.
Briefing rooms, training spaces, and lecture environments fail for one reason more than any other: people at the back cannot understand what is being said. The room gets a bigger display and a better camera while microphone coverage and the acoustics stay unaddressed. Omaha has a deep healthcare sector and several campuses, and these rooms run long sessions with remote attendees who have less patience for a bad audio path. We design from the room: its dimensions, its surfaces, how many people are actually speaking, and whether the session is being shared to another building. That sets microphone coverage, speaker layout, and display sizing for the furthest seat. Large facilities also need public address, which is a separate discipline from background music, because an announcement has to be understood across a big space rather than just heard.
A hotel is several venues in one building, and treating it as one system is the usual mistake. The lobby needs sound that sets a tone without fighting the front desk. The restaurant and the bar need their own zones, and the meeting floors need conferencing that works for whoever booked the room. So we design it zone by zone: distributed audio where each area sets its own level and program, displays specified for the light they actually sit in, signage the front-of-house team can update, and meeting rooms built around the platforms your guests bring. Downtown and Old Market properties add a constraint, since the building stock is protected nineteenth-century brick and timber with exposed structure, so what can be visible gets confirmed per address before anything is specified.
Two things tell you a room's audio was never designed: you cannot hold a conversation, or you cannot hear what the operator wants playing. Both trace back to speakers mounted without accounting for direction, height, and hard surfaces, often run around the perimeter so the middle has no coverage and the edges are punishing. So audio gets zoned, with the dining room, the bar, and the patio each tuned to the concept instead of one master volume, and control stays simple enough for a manager to run it. Retail and larger public spaces flip the problem, since the room is big and hard-surfaced and the message still has to land, so distributed audio gets designed for intelligibility rather than volume. Omaha's patio season is short and worth protecting, so outdoor sits on its own weather-rated zone, because an indoor speaker put outside is finished inside about a year.
Plain answers
Consulting means different things at different firms, so here is exactly what you get from us and how we differ from a design-only consultant.
You get drawings and documentation your trades can build from rather than a recommendation memo. That means system elevations and equipment locations, signal flow and single-line drawings, an equipment schedule, conduit and pathway requirements, power and cooling requirements, mounting and structural backing details, and network requirements. On new construction our drawings go into the general contractor's permitting set, so the technology is reviewed alongside the building. The AV room requirement is the one people skip, and it matters, since cooling has to hold the space at or below 75 degrees or a rack of amplifiers cooks itself and collects dust. Where it helps you decide, we show the room visually before anything is ordered, which is what stops the change of mind six months later.
Most consultants hand over a specification and leave, and they are not accountable for whether the room works on opening night. We design, specify, procure, build the rack in our shop, install, commission, train your staff, document the system, and support it afterward. One company, one point of accountability. Crunchy Tech started in 2008 as an AV support company before it was an integrator, which is why designs get made serviceable on purpose: enclosed racks, every cable labeled at both ends, power separated from audio and data. About 47% of our support tickets close in under an hour and roughly 72% within a day, usually without a site visit. We will quote a fixed bid once the scope is settled, and we will say plainly when a fixed number will cost you more than the design work would have.
When your architect produces a first floor plan, which is earlier than most people expect. There is no reason your technology partner is not at the architectural phase, because by the time the venue is being built the mark has already been missed. A project a year out does not need a large upfront spend. It needs the technology requirements in the architectural plan, since you cannot submit a clean permit set or get an honest general contractor bid without them. Bring us in at that point and we model what the space needs, then send requirements back for the plan set: conduit sizing, pathway plans for open ceilings, blocking and backing behind every display, power for the rack, and cooling for the AV room. Projects engaged at the architectural phase see roughly 95% fewer change orders than projects where we arrive after construction is underway. In Omaha that matters most downtown and in the Old Market, where there is often nowhere to add a pathway once the walls are closed. We have opened racks that looked fifteen years old after three months in a sealed room with no air conditioning, dust caked on every surface, and replacing cooked components runs into the tens of thousands.
Both, and the accountability is the point. Most consultants hand over a specification and leave, and they are not answerable for whether the room works on opening night, which is how you end up with a designer and an installer blaming each other. We design, specify, procure, build the rack in our shop, install, commission, train your staff, document the system, and support it afterward. One company, one point of accountability. A bid-spec document is only as good as whoever wrote it, and it usually originates with someone unqualified to write it, so we would rather own the whole path. If you want to use us for design only we will do that, and we will be straight with you about the risk of handing our drawings to a low bidder. We will also quote a fixed bid when the scope is genuinely settled, and say plainly when a fixed number is going to cost you more than the design work would have.
Mounting, pathways, and what can be visible get resolved before anything is specified, because in protected nineteenth-century brick and timber those three things decide the design. Exposed structure means the pathway is part of the room, so it gets drawn rather than improvised, and masonry walls mean structural backing and anchor detail get worked out for every display instead of assumed. Where a building carries review that shapes what can be seen, we confirm the path for that specific address and design to it. Acoustically these rooms are hard, so speaker type and placement get chosen around the surfaces rather than off a spec sheet. The metro crosses the Nebraska and Iowa state line, so a project in Council Bluffs runs under a separate approval path from one downtown, and an operator with rooms on both sides gets that confirmed per address. Our drawings then go to your architect and general contractor with conduit, backing, power, and cooling spelled out.
Usually, after we look at it. Where an internal IT team owns the network we work with them on it rather than around them, since the AV traffic has to live on infrastructure they are responsible for. If you already own displays or inherited a system, we will review the documentation and run our engineering process before saying yes, and the answer ranges from broadly right with a few changes to needs to be reworked. Commercial displays you already have are often fine once we confirm the make and model can be controlled the way the system needs. A few things fall outside what we do: equipment rentals, video production, and livestreaming as a service are not part of our scope. We also generally do not take install-only work, because we need to understand the design to stand behind it.
Client successes drive Crunchy Tech to become better. Below is how our customers feel about us.
Just do it. Spend the money. It’s well worth it. It’s not worth your time, hassle, energy, and stress of trying to make it look right and do it right when there’s somebody who has been doing it for years and has perfected the craft.
You're a great partner with Florida Hospital and this project will make a difference in Children's Health.
Working with Crunchy Tech was a fantastic experience from start to finish. They handled the sale and installation of all our sound and TV equipment at The County Bar in Aviston, IL, and absolutely nailed it. We were on a very tight deadline, and they not only met it—they delivered top-notch quality and service the entire way. Highly professional, responsive, and easy to work with. We couldn't be happier with the results.
Crunchy's AV Services are outstanding. Staff members are experts, who really extend themselves to find the right technology for helping us reach our marketing goals in creative ways. The best thing about working with Crunchy is collaborating with the staff – they are patient, responsive, knowledgeable, and available.
Crunchy has been great to work with. They communicate well and deliver as promised.
The work Crunchy has been doing is a game changer for this industry.
Being able to reuse the existing structure created a much lower cost for the client and they were ecstatic.
Crunchy has done an amazing job on our A/V install. The sound is perfectly balanced throughout our many zones and the entire system is super simple to use.
Just do it. Spend the money. It’s well worth it. It’s not worth your time, hassle, energy, and stress of trying to make it look right and do it right when there’s somebody who has been doing it for years and has perfected the craft.
You're a great partner with Florida Hospital and this project will make a difference in Children's Health.
Working with Crunchy Tech was a fantastic experience from start to finish. They handled the sale and installation of all our sound and TV equipment at The County Bar in Aviston, IL, and absolutely nailed it. We were on a very tight deadline, and they not only met it—they delivered top-notch quality and service the entire way. Highly professional, responsive, and easy to work with. We couldn't be happier with the results.
Crunchy's AV Services are outstanding. Staff members are experts, who really extend themselves to find the right technology for helping us reach our marketing goals in creative ways. The best thing about working with Crunchy is collaborating with the staff – they are patient, responsive, knowledgeable, and available.
Crunchy has been great to work with. They communicate well and deliver as promised.
The work Crunchy has been doing is a game changer for this industry.
Being able to reuse the existing structure created a much lower cost for the client and they were ecstatic.
Crunchy has done an amazing job on our A/V install. The sound is perfectly balanced throughout our many zones and the entire system is super simple to use.
We don’t sell you what we have. We design what you need. That line is the operating principle I’ve built Crunchy Tech around for the last 20 years. And it’s the single sentence that separates us - and the small handful of firms like us - from the other 97% of the commercial AV industry.
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There’s a pattern I’ve watched play out for 20 years in hospitality AV, and it always ends the same way...
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"Where's my quote?"
Read article arrow_forwardTell us about the project: the address, the phase it is in, who the architect and general contractor are, what is decided and what is still open. If construction has not started we work from the drawings. If it has, the consult starts with your locations and what each room has to do, includes a site visit to confirm what the building and the jurisdiction allow, and comes back as one engineered scope rather than a parts list.
